The launch of LOL X Cozmic Lab
Launch of the First-Of-Its-Kind Digitally Customisable Fashion Platform of LOL.
LOL X Cozmic Lab π¨π
Fashion and technology has came together in an exciting and unique way with the launch of an innovative platform spearheaded by home-grown apparel brand LOL, and world’s leading printing solutions brand, Brother International.
Cozmic Lab was materialised from a unique collaboration between LOL and Brother
International, one of the world’s most renowned brands in printing and imaging technologies.
Moving beyond the ready-to-wear apparels, Cozmic Lab offers customers an exciting, cost-
efficient and environmentally friendly avenue to co-create or customise their own apparel.
Utilising digital technology, customers are able to select the apparel’s design, quality,
quantity, types and location to collect the final product. Furthermore, budding entrepreneurs
are also invited to create their very own fashion products by leveraging on Cozmic Lab.
Cozmic Lab Exclusive Collaborations
Cozmic Lab has a series of designer and multiple international brand collaborations to
enable customers to create apparels that are unlike any currently available at LOL.
Customers can look forward to iconic characters including Doraemon, Lotto Lifestyle
Collections and, for the first time in Malaysia, Peanuts Global Artist Collective, Peanuts and
Nasa as well as a complete collection of Sega’s Sonic. There are over 200 visuals to select
from and customers can even upload their own creation.
The OEKO-TEX 100 certified brother digital garment printer will be able to generate the final
product quickly and easily, one minute for one apparel. Overall, the printing process is
environmentally friendly as it uses water-based inks and cleaning solutions. The
personalised fashion apparel will not be limited to only clothing but also selected footwear
and accessories.
Moving forward, Cozmic Lab will expand its capabilities by bringing more unique and
exclusive collaborations as well as continuously modernising its offerings with self-pick up at
the kiosk, delivery services and further design aesthetic. The platform will also be embracing
more technology innovations including embroidery and 3D printing, providing customers with
a seamless experience.
Cozmic Lab is now available at LOL store in IOI City Mall, Putrajaya, and will be opening at
LOL stores in Sunway Pyramid, Sunway Velocity, Berjaya Times Square and Paradigm Mall
Johor Bahru, throughout December.
About LOL Malaysia
LOL, one of the fastest-growing and well-known apparel companies in Malaysia is managed by Super
Gem Resources Sdn Bhd. Established in November 2015, Super Gem Resources was a joint-venture
between Superb Apparel Supply Sdn Bhd, which is owned by founders - Joey Chong Yan Kit and
Dino Lim Kin Ann, and Parkson Retail Asia, a subsidiary of Parkson Corp Sdn Bhd. In June 2018, the
founders have successfully acquired Parkson Corp’s 70% stake in the Company.
Thank you LOL for having me to witness this special launch.
and also thank you for the delicious lunch at Ole Ole Bali.
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Instagram: @joilynn__
Facebook: Joi Lynn
Twitter: @joilynn__
Blog: joilynnlum.blogspot.com
Email: joilynn96jl@gmail.com
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